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Leveraging Advocacy and Industry Resources for Business Growth

Nell Smircina

Course Overview

If you want to get more involved with advocacy (and earn PDA points?!) but aren’t sure where to start? I’ve got you covered. This course will allow you to understand the Basics of advocacy, how to get PDA points for advocacy work and how being an advocate can also build your business. This course also goes through industry resources readily available to you and answers the all too common questions about what each organization, board, and association does. More importantly, how can these entities help you with your career and business? In this lesson, you’ll learn: (1) Why is this important? (2) Trends in the industry (3) State and national resources (4) Other entities (5) Regulatory boards vs advocacy associations (6) How this helps you

Course Objectives

  • Understand industry trends and learn value of national and state resources.
  • Comprehend variance or roles/responsibilities between different entities like NCCAOM, ASA, State Licensing Boards and understand how these entities benefit the masses and the individual practitioner.
  • Learn basics of advocacy and learn how to get PDA points for advocacy work.
  • Understand how being an advocate can also help drive referrals and build business.

Course Outline

0 hrs - 15 minThis is the course introduction. It outlines what to expect and what value will be added. Here, we also explain the different definitions of advocacy. There are ways to advocate beyond the traditional means we often think of.

15 min - 30 minWe discuss how advocacy can actually help you grow your business. How you can get more involved will also be understood.

30 min - 45 minThis is the course introduction where we will review main content. We will preview critical needs for knowledge in the industry of acupuncture. We discuss the trends in the industry. We will gain an understanding of who the main players are.

45 min - 1 hrsUnderstanding our regulatory bodies is critical to our success. We will look at why this is a safety issue if we do not know who these different regulators are. We discuss how to safely navigate things like regulation vs advocacy. We learn what to do in the event something happens on a practice or organizational level, and who could potentially be involved.

1 hrs - 1.5 hrsExercises related to advocacy.

Teacher

Dr. Nell Smircina, DAOM, L.Ac., Dipl. OM is an advocate, educator and practitioner with a focus on the integration of acupuncture into America's standard of care.

Know More

Tab 2

Content for tab 2.

Approved by: NCCAOM, Standard Certificate,

Course Type: Recorded Webinar

Course Length: 1.5 Hrs.

Course Credits: 1.5 CPD

Course Notes: Notes are provided with this course.

Access Period: Lifetime

Accessing Your Course

After checking out, your email address will be sent to Net of Knowledge securely and you will gain instant access to your course. If you do not have a Net of Knowledge account yet, one will be created for you automatically and you will receive an email with a link to set up your password. Log in to your account at netofknowledge.com and start learning!

Unlimited Access & CEUS

You will have unlimited access to this course for as long as it is on Net of Knowledge, so that you can keep reviewing and learning from it over the years. CEU requirements must be completed within 1 year from the purchase. During this time, you must view the training and complete any required documents to get your certificate. You must also print and save your certificate for your own records.

Cancellation Policy

Please note we do not offer refunds for our recorded online courses/webinars.

Note

This recording is available in an online format only; you will not receive a DVD or physical copy of the recording – it is only available to watch as a course to watch on the internet through your online account.

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